WELCOME TO GOOD TROUBLE

Good Trouble Bourbon is more than a spirit—it’s a symbol of resilience, purpose, and the courage to challenge the status quo. Each bottle is crafted to spark meaningful conversations, honor those who speak up for change, and inspire others to discover the good within themselves. We celebrate the doers, the dreamers, and the troublemakers.

LEARN MORE ABOUT OUR MISSION

TOP TRENDING

Double Trouble – Enthusiast Bundle

Double Trouble – Enthusiast Bundle

$129.99 $119.99
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Good Trouble Bourbon - North Star Edition

Good Trouble Bourbon - North Star Edition

$69.99
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Good Trouble Signature, Limited-Edition Gift Set

Good Trouble Signature, Limited-Edition Gift Set

$129.95
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Trouble in Blues (bottle only)

Trouble in Blues (bottle only)

$169.00
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Trouble in Blues (collectors box)- Presale

Trouble in Blues (collectors box)- Presale

$369.00
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Good Trouble Kentucky Straight Bourbon Whiskey

Good Trouble Kentucky Straight Bourbon Whiskey

From $49.95
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STORIES POURED BY OUR CUSTOMERS

see what our customers are saying about us

The Good Trouble Kentucky Straight Bourbon Whiskey is hands down one of the best bourbons I’ve ever had. Smooth with just the right amount of spice — it’s my new go-to.

Beth B.

I bought the bourbon along with a Good Trouble hat for my brother’s birthday, and he absolutely loved it. Great quality whiskey and cool merch that really stands out.

Jezz.

Good Trouble isn’t just a bourbon — it’s a statement. The whiskey is rich and full of character, and I love rocking the t-shirt too. Proud to support a brand with a purpose

Tony G.

This bourbon is smooth, bold, and unforgettable. I wear my Good Trouble necklace all the time — it’s a conversation starter just like the whiskey.

Alicia D.

From the first sip of the bourbon to the awesome hat I wear almost daily, Good Trouble delivers quality in everything they do. Can’t wait to see what they release next!

Daniel S.

GOOD TROUBLE AWARDS

Celebrating Resilience, Purpose, and Change

Gold Medal at 2026 San Francisco World Spirits Competition.

Silver Medal at 2026 San Francisco World Spirits Competition.

Silver Medal at 2026 International Wine & Spirit Competition.

93 Points at 2026 International Wine & Spirit Competition.

Gold Medal at 2025 San Francisco World Spirits Competition.

Silver Medal at 2025 San Francisco World Spirits Competition.

Silver Medal at 2024 San Francisco World Spirits Competition.

Silver Medal at 2024 New York World Spirits Competition.

New York International Spirits Competition 2025

New York International Spirits Competition 2025​

Distillers Challenge International Spirits Competition 2025

Distillers Challenge International Spirits Competition 2025

International Women’s Spirits Competition 2025 - 2 Gold Medals

Los Angeles Invitational Wine & Spirits Challenge 2025 - 2 Gold Medals

SIP Awards International Spirits Competition 2023

Las Vegas Global Spirits Awards 2023

Fairplex Los Angeles International Spirits Competition 2023

International Craft Competition 2023

2023 International Spirits Competition - Distillers Challenge

Los Angeles Invitational Wine & Spirits Challenge

2023 North American Bourbon and Whiskey Competition

2023 2nd Annual International Women's Spirit Competition

Critics Challenge international Wine & Spirits Competition

2023 International Spirits Competition - Distillers Challenge

FAVORITE SUMMER RECIPES

ABOUT OUR PRODUCTS

Good Trouble Kentucky Straight Bourbon Whiskey

Smooth, bold, and unapologetically authentic — our Kentucky Straight Bourbon Whiskey is a tribute to craftsmanship and character. Aged to perfection, it delivers rich notes of caramel, oak, and spice, making it the perfect pour for those who believe in living boldly and celebrating every moment.

Good Trouble Apparel & Accessories

From t-shirts and hats to necklaces, our collection goes beyond style — it’s a statement. Each piece is designed to represent the spirit of Good Trouble: bold, fearless, and true. Wear it proudly and carry the movement with you wherever you go.

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